While obtaining blog reviews, it is essential that you specify the keywords that need to be linked to the URL of your choice in other words get a crisp piece of SEO content to promote your products and services. In case you are focusing on the key phrase gift baskets for sports, using the exact phrase to link the web page will place your website on top positions in search engines when there is a search for the term.
There are many advantages in using the specific keyword as anchor text. For this discussion, I would like to take up the ShopWiki a revolutionary website for online shopping site for various products including sports gear. In fact it is similar to the popular search engine Google when it comes to finding the presenting online stores in the internet. To increase the SERP of a page that deals with sports for kids, the anchor text should also contain exactly the same key phrase to provide full link juice.
While the above mentioned keywords and phrases are generic and have relatively low searches, they have good KEI. It means, for searches done using the above keywords and phrases, your website will rank high in search engines even with limited backlinks. The key phrase ‘inline speed skates’ on the contrary has some competition but the number of searches is also relatively high and optimizing for this keyword is the wise thing to do. It will give you higher search engine rank as well as drive potential customers to your website. When it comes to optimizing your web pages for highly competitive keywords like the golf or tennis, care should be taken that the keyword is present in the title of the website, and that it comes as a part of the URL as well as has a good number of backlinks with exactly the same keywords.
When there is a heavy competition for the keyword, it takes a lot of time, money, and energy to make it obtain desired position in search engines. But well researched keywords with good KEI can naturally rank for searches with a limited promotion campaign. Doing so greatly reduces cost and energy and brings in targeted traffic to your website. This is the secret that SEO writers adopt to be successful.
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