I
have been writing seo articles for quite a long time. I have literally seen the
evolution of websites from the simple static to the latest dynamic ones. Being
an employee of a reputed web development company and a popular seo writer, I
had to keep myself informed about the latest information available on seo and
internet marketing. Most of the time of an seo writer is spent on reading how
to strategically improve ranking of the website in search engines and how to
create the necessary impact on the readers mind to perform and action in the
web page.
It's
true most of you would have also come across these points for example, white
space in web page, graphics, links placement, colors of the web page, and the
like. I shall discuss those matters in upcoming posts. Easy navigation makes a
website more powerful when it comes to making the business happen. While
professional designers make it right, novices often focus on the appearance of
the website. Indeed, I am not slighting the importance of good looks of a web
page but I am try to point out the nuances involved in making a website a true
business tool.
As
a website owner it is your duty to instruct the designer to follow the best
performing designs. Make it a point that any visitor should reach all of the
important pages of the website within a click or two. May be you have great
stuff in your web pages, but remember visitors do not have the time or patience
to read all of it or follow your instructions. This is why gallery, shopping
cart and payment gateways of the website should be no farther than just a click
away. Combining these techniques along with seo articles is the right way to
bring in visitors and make them perform an action in the webpage.
1 comment:
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