Showing posts with label article marketing. Show all posts
Showing posts with label article marketing. Show all posts

Tuesday, September 27, 2011

How to Choose Article marketing and social media marketing service providers

It is true that web based businesses are lucrative than the conventional ones. Often the profits are many folds higher than the conventional businesses. However, it requires special attention to get free targeted traffic to the website. Online entrepreneurs are very well aware of the importance of seo services, especially Article Marketing and Social Media Marketing. Yet the problem involves in identifying the right seo company that provides good internet marketing services at reasonable costs. Today even elite companies have started offering their services at competitive rates, thanks to the heavy competition in the web world. 

Are you in online business? Are you on the lookout for top-notch web marketing company that offers quality internet marketing services? Wondering how to identify the right internet marketing service provider? It’s true that there are a plethora of service providers that offer internet marketing services at affordable costs. Often it is very difficult to pick the right service provider when it comes to promoting your online business because it takes time and money to identify seo companies offering high quality services at competitive rates.

Some of the simple ways to choose a good internet marketing service provider are as follows:

  • An efficient service provider’s website will rank high for several keywords and phrases related to internet marketing. It means the first few non-sponsored listings in Google shows the right ones.
  • Success history of the service provider and comments from his clients reveal his true potential.
  • Compare the quality of the services and pricing with other providers of equal caliber.
Although it’s worth spending a few extra bucks to hire quality service providers, you still have the option of negotiating the price if you plan a long term relationship with the service provider. Remember the proverb, ‘the more you sow the more you reap’.

Thursday, July 30, 2009

Article Marketing Is the Trump Card in today’s SEO

In today’s internet marketing both onpage and offpage seo are vital to obtain huge targeted traffic to your website. Unique and relevant articles are the most valuable tools that could enrich your website as well as bring in good number of visitors. This process is known as article marketing and articles used for the purpose is termed as marketing articles. Marketing articles are also the best means of obtaining quality backlinks to your website. Expert SEO professionals know that an anchor text link with a relevant keyword in marketing article is more valuable than the links provided at the footer or at the side bars. Even in article directories the one has to place in-content links in order to obtain the complete juice of the backlink. Placing your links at the resource box do have their value however, are not as valuable as in-content links in the sight of search engines.

There are a few things to note while using marketing articles as a tool to generate traffic to your website. The first and foremost point is that the marketing article should be unique. Unique refers to both semantics and ideas. Although it is not always possible to generate new ideas, expressing the same points in a different style would certainly help because search engines do not actually understand what the central theme of the article is. Search engines are capable of only comparing words and phrases to declare contents as unique or fresh. This weakness of the search engines can be manipulated to attain high ranks in search engines with a different set of semantics for the same theme.

Google especially loves fresh content and gives importance to original and unique contents with proper keyword density. This is why the phrase content is king rules the web world. When it comes to article submissions, it is not unusual for the webmasters to submit a single marketing article to hundreds of websites to obtain backlinks from the resource box. However, they little realize that the value of these links can be drastically improved with a slight change in vocabulary. The sad truth is most webmasters that are SEO experts do not have great language skills and for the fear of messing up things, submit the same article to various article directories making it a duplicate content in the eyes of search engines and greatly reducing the value of article submissions.

Yep, it is indeed a tedious work to make the articles at least 30% unique for every submission but it certainly pays off.