Monday, October 8, 2012

SEO writer on how to retain your clients



One of the major problems faced by seo writers is losing clients. When it comes to hardships faced by freelance seo writers, the list is long! For example, freelance seo writers do not get a regular pay check as that of the content writers employed in firms. When the season is on, freelance seo writers toil 24 hours a day to raise fund for the rainy days. During the off season, most seo writers turn to bidding sites where the competition is high and the pay is very low. The worst nightmare for freelance seo writers is losing clients. Here, I brief some of my own life experiences in my seo writing career.

Soon after I left my regular job and took over freelance seo writing, I had a lot of clients and many of them were my own colleagues that very well knew my standards of writing. I was really surprised to know that so of them were doing business privately which was against the company’s norm. Anyways, I trusted them and started providing seo articles on the given topics. The usual process is as follows: clients find my profile interesting | they ask me about pricing and timing | make the payment | wait for the due date | receive the seo articles. However, since my own friends asked me for the seo writing service, without any hesitation or doubt I wrote for them.

Do you know what the results were? I lost my clients, I lost my friends and the saddest part is that I lost many of my friends for such a trivial amount. Had they asked me for help I would have gladly written the seo articles free of cost. Alas! I thought they were extending their helping hand to a friend who had just started a business. Till today I regret how stupid I was. Losing money doesn’t matter, losing people breaks heart.  

Later on I made it a point to collect the full payment before taking any orders from any of my client. Surprisingly this worked well, I have a good number of clients that pay me in advance and I’ve never lost a client from then on. Some of my friends mock at me, they say I don’t trust them when it comes to payments, I don’t bother! I am happy that they still hang around with me. If you are an seo writer with similar experience, it’s high time to change your mind. Do not let money cut your friendship or scare away your clients. Unless you are strict in financial matters, you not only lose your money but also lose people. 

Seo writer on web page content



There is a saying that textual content is king in the web world. True well optimized textual content can work wonders when it comes to being found in the internet or ranking high for search results. However, when it comes to online business, textual content plays only a part in conversion. Are you surprised to hear such a statement from an seo writer?

Well here are a few facts that will enlighten you on what the role of seo content is and how you could enhance your online business with other web page contents. Seo writers play a major role in optimizing the textual content of your website. When it comes to free targeted traffic, search engines are the major source. Using the right keywords to optimize the textual content of the webpage is way to go. 

It is true that a well optimized website would certainly beat its competitors when a keyword search is done. Apart from ranking high in search engines, keyword optimized textual content can drive large amounts of traffic. However, not all websites with heavy traffic are good at making a business happen.

The technique of making a business happen lies in the way the textual content of the website presents the product or service offered. Textual content alone cannot make the needed impact; it has to be supplemented with graphics, videos and audio files that can explain the products and services in a convincing manner.
Website design and navigation are very important when it comes to conversion. An seo writer’s job is similar to one bringing a horse to the water spot. However expecting an article to make a sale is like compelling the horse to drink. 

'Compelling content' is the common phrase used by website owners when they approach seo writers. As a content writer with years of experience in seo writing I suggest that you make your website interesting with graphics and videos can do more good that just switching over from one seo writer to another. I hope these inputs would help you not only to generate traffic from search engines but also result in good conversion rates. Consistency in textual content can only be obtained if you use the same seo writer for all your textual content needs.