Friday, March 13, 2009

Google PR versus Search Engine Ranking

Of late, many websites have seen a drop in the Google PR. This has resulted in slowdown of the internet market in general. It is true that Google PR plays an important role in evaluating the website. However, you should realize that Google PR isn’t the only criteria that search engines use to rank you website.

Webmasters have always aimed at an increase in the green bar and have always worked toward raising it a bit more every month. Now with irregular PR updates Google itself seems to have sidelined it. Google PR had been the hottest topic of debate among the orthodox SEO experts and the revolutionary sales promoters in the recent past. Whatever the result be one thing is clear; if you do not adapt yourself to the changing trends in the internet, you are likely to experience a drop in your sales.

Website owners and webmasters often forget that the goal of launching a website is to increase business and not just increasing PR. It is certainly not a bad idea to link to authentic websites that can drive the desired traffic to your website and increase sales. Yet another obvious way to get high traffic is through article marketing. Well written articles are the sure-fire way to get unlimited free targeted traffic to your website.

There was a time when free websites were looked down up on. Now, in fact, free blog sites are the ones that rank for almost every keyword and many prestigious websites look at these blog sites to drive traffic to them. Just decide if you need an increase in the green bar or your bank account! If the latter is your choice, then act now and find the best way to drive traffic to your site and boost your sales. It’s time to think out of the box and keep your lucrative online business going.

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